Darwin (38 years), a prospective property investors, half do not believe the price of houses in a compound in the region Sunggal. In 2009 when buying a home unit in one cluster to their homes, the price is still below Rp250 million and the price of land per square meter only about Rp250-300 thousand. However, in November last year, when trying to shelter investment alias daily boarding-lodging for business people or travelers from outside the field in the same cluster, it turns out the price has multiplied exponentially. Price per unit in the cluster, the cheapest reached Rp550 million. In fact, the building area approximately equal to the unit he purchased about two years ago. Surprisingly, the price increase did not shrink the interest of people. A number of clusters in the area that was once rarely touched many property investors who sold out.
invite the admiration of many, not just property investors such as Darwin. But also migrants from Jakarta who mandah the third largest city in Indonesia. Those who live around the field must have sensed the rapid stretching region Sunggal, Tanjung Morawa, or fir which has now transformed into a stretch of the new city.
The concept of an independent city in the future that lies at the edge of the city of Medan, for example Sunggal with Binjai, who approached the capital of Tanjung Morawa Deli Serdang regency, and Casuarina which began''''mengkotakan North Field area. Soon the area following the Percut Sei Tuan also developed as a new city, adding to the repertory of independent city of Medan as slowly shift the modern city unopposed. In the expanse of this new city, arguably all department: a large gas station, ATM centers, modern shophouses. Starting from the school (kindergarten to college campuses) also began to be built, complete tooling center, offices, and of course the young child's favorite place: the cafe slang.
Sunggal or Casuarina area is merely a proof of the Midas touch of the investors in the property business.
They're good at juggling the ground in various property projects worth into gold expensive, through property projects of various layers, from expensive shops, medium, to European-style Mediterranean-style cluster. Issue price of course a matter of mere marketing strategy. There is an affordable pocket upper classes, but do not forget to also develop clusters for those who pocket''mediocre''. That is also why many property projects developed in the two regions is more than just a success or a hit, but also a pioneer.
It was not only on the ground Sunggal and Pine, but also in a number of projects in other suburbs. Call example in pengkotaan''project''Tanjung Morawa. At least hundreds of acres of land, which originated from deserted areas without occupants, successfully transformed into a complete satellite city, comprising residential area, commercial, and industrial integration. Since 2002, the area was developed into an independent town, has hunted down a row of cluster residential buyers. Land prices continue to soar. If eight years ago the price of land there is still around Rp100-200 thousand per square meter, the latter has reached Rp1-1, 5 million per square meter.
The phenomenon of growth towards the outskirts of the city is well recognized by the Chairman of the DPD Real Estate Indonesia (REI) Tom Wistan North Sumatra. Tom, who was in Singapore when answering interview via e-mail Heading North Sumatra, said that aside from building a shop, the developers in the field interested in establishing business centers and suburbs. The players also began coming from outside the property invested in Medan. Take for example, Ciputra Group that developed the elite residential area of Padang Citra Garden on the Moon. Formerly this area touched impressed investors hesitate. Besides the location is too close to the airport, also already branded dense residential areas and slums. But the touch of the Ciputra Group to build optimistic Citra Garden makes your eyes wide open that the residential property investors are very interested in was sold and the upper classes.
Tom saw a lot of developers are no longer oriented to find land in existing business centers, but instead are vying to develop suburbs to be transformed into''new''urban. Like for example a group of senior developers who design the business district and residential development at Jalan Pancing modern.
"Development of a satellite city and a new business area is very interested in the community," said Tom.
If referring to recent data released by REI North Sumatra there are about 5000-6000 units of new properties that can be built the developers every year. This figure is actually still much lower than the real needs of society against the settlements. Statistics demand in 2010, for example, are quite fantastic. REI Sumut 18000-22000 noted the various classes of housing units to be supplied by the developer to meet the needs of prospective owners and residential investors.
There are various factors why the growth in demand was high enough. Unless the number of arrivals in Medan, according to Tom, Medan population growth naturally also increase demand for housing. From various sources, for example, statistics that property demand coming from Aceh Darussalam (NAD) of the various reasons for choosing to invest in property in Medan.
They bought a house that was built from various types of developers, especially in a number of access point locations adjacent to the entrance gate Medan-Aceh.
It is known Sunggal and New Medan became the target of property investors from NAD.
There are sugar ants. Home business entrepreneurs Rencong Land was also rife in those locations. This market is also rapidly exploited by developers to buy land in the area of sleep Sunggal to be built into new residential location. ''Process''pengkotaan suburb is also intensified seiiring high demand for properties in areas that had-previously had given a negative nickname:''where''the genie flue children.
Another example, the project development of new business centers that are labeled Fishing Business Center (PBC) on Fishing Road, Medan. Once the project is labeled project partially redundant by property investors. The project is owned by a consortium of a number of major developers and consuming dozens of hectares of unused land. The concept developed satellite city near the State University of Medan was then marketed slowly. Business complex is developed hundreds of shop ready for habitation by the number of blocks that continue to approach the alphabet G. Currently PBC region has become one of the belle in the east field. Of course, in addition to PBC, there are many other property projects are also quite successful. So, what is the secret of successful investors such propeerti? When observed, this success could not be separated from property developers are visionary mindset to run their business. This type of developer is different from other developers who prefer to be passive, waiting for crowded location, good access, and so forth. ''If you want to succeed so, since the beginning of property investors do not be afraid to be pioneers.
They should be the party started. Indeed there are consequences. For example an investment of more expensive, but its fruit is very worth it. If successful a pioneer, generally will be leaders in business,''said Marihot Nainggolan, property investor and former holder of separation in the PBC.
The most concrete example, according to Marihot, as was done in PBC consortium of developers. Once received land and the right concept, a consortium of developers is a direct step on the gas build up the area in total.
This area was once very isolated but now the price of property in this location is soaring out of control. It is like recognition Erawati Jane, a Notary / PPAT in Deli Serdang. In 2007 when he was seeking a strategic office for the profession, PBC is one of the options at that time. ''The price of a three-storey shophouse was still Rp600 million-an.
I thought it was better to sign shop before, but now regret it because the shop I had bargain now worth Rp800 million,''he told the Post North Sumatra.
*** HAVE aka guts to pioneer a pioneer. This seems to be a major factor that led to any large and successful developers. Pioneer mindset that in turn make way management and business principles that run property group who dared to develop a different suburb with developers in general. For example, employers generally have the property that the key principles of successful property business is location, location, and location. It has become the general rule that most employers commonly held property. It's just that the developers of housing in the suburbs which is now drafting a new''urban''was no longer menomersatukan location.
All locations can be gold if developed totally with the concept of marketing tricks box housing the prime. "Many developers just thinking location, location, and location, when what really needs to think about is access, access, and access. Good location and its proximity to downtown not much help when access is difficult bin complicated, "explains Marihot back.
Because the point of view it is not surprising, in glasses, a consortium of developers PBC, trying to build accessibility in each project in the early stages of development of the area. Especially with the opening of transport plugs. The usual way, among others, by opening access to toll projects.
''And this is not groundless. PBC and surrounding projects, for example, has long been thought Belmera access to the expressway. There is some point realized that living alone.
For example in lurusan access road toward Selamet Ketaren Unimed,''he said.
Growth plus the need for''new''urban theory seems to follow inverse proportional alias. This situation caused the city of Medan is increasingly approaching a saturation point when viewed from the modern urban concept. In addition to land an increasingly narrow, increasingly also urban spatial alias flips irregular. In Medan Baru, for example, many houses are transformed into a shop, not even a stranger to see there are things that coincide with the hotel houses. No longer clear where the area of residential and commercial areas. The dominance of the city of Medan as a business and office area is one of the causes of why people stay on the circumference of the city. The result is predictable. Rental rates rose berlipatlipat house in Medan.
In the core cities such as New Medan, for example, rent a house move from Rp20 million to Rp40 million per year. Never again were the selling price of homes in new clusters at the venue. Then you should not be surprised if the opportunity around the New Field. On the road, which, according Darussalam Spatial Plan (Spatial) Medan recorded as arterial roads and residential areas, have found a number of building three-star standard hotels. Moving slightly to the inside, on roads or Sei Sei Kapuas Fight, for example, a number of vacant land suddenly transformed into a cluster-cluster with the type of minimalist modern house.
Of course the targeted market is a small family of working class which had offices in the city core. About the price of course you can track your own. In shopping centers, housing agencies offers minimalist house prices of up to Rp400 million for type 38, or nearly two and a half times more than similar homes in the cluster-type Marelan the indented area in the north of Medan. The desire to market a new property, as well as subvert the dominance of this main city of Medan as well as developers who want to be creative. In addition to the concept of capital, they are a consortium of developers who dare to invest long term in hopes of becoming''single player''in the''new''urban. It means a tendency to develop a new''urban area''appears more thrills in the hearts of the housing financiers. Problem is, observers Panangian Simanungkalit property-which also menakhodai office property consultants, Panangian Simanungkalit & Associates (PSA) - express, investment prospects are very good properties in North Sumatra. In addition to sustained economic growth that is always above the national average or more than 5.6 percent, a layer of middle class in this city have relatively large and relatively stable purchasing power.
"I look there's no harm in developing housing in North Sumatra. Very tempting prospect for the community in Medan was crazy investing money for the property, "he said.
Panangian see any new trends in North Sumatra that those men rich in this area in addition to buying a home for business and residence, also bought a house for her children and grandchildren. The rich in this area is very fond of her grandchildren by buying the property as a gift and place of business.
This group, he explained, was not like debt. "They buy a house or place of business with the cash," he said.
Panangian described as the provincial capital of Medan and the third largest city in Indonesia has a middle layer of a relatively large community. The middle class consists of a young group of productive consumption patterns are not influenced by bank loans, but the strength of their own capital. They have very strong purchasing power, and likes to make an investment house, shop, and home place of business at the same time be a place to live.
Because of high demand was not mistaken when we look at the past five years the shop and home office (shophouse) increasingly shifts to the suburbs and grow like mushrooms in the rainy season. Growth shophouse shophouse and it clearly shows the investment property is in great demand of consumers.
Some developers market sniff it as a business opportunity. The mushrooming of property is also the fruit of banking support which underpins the financing, especially venture capital developer.
"When viewed from the rapid amount of housing in Medan, is evidence that relatively large growth in the property business. It certainly can not be separated from the banking support to entrepreneurs can run the business well. These conditions have an impact on overall economic growth of North Sumatra, "said an economist from the University of HKBP Nommensen, DR Parulian Simanjuntak, told the Post North Sumatra.
Referring to recent data published by Bank Indonesia (BI) Regional Office of North Sumatra and Aceh, Parulian shows, credit property in North Sumatra reached Rp842, 37 billion.
Channeling is larger to medium residential real estate, large or luxurious (over 70 types) worth Rp231, 13 billion for real estate and residential flats / apartments valued at Rp224, 30 billion. Similarly, the credit disbursement for real estate shopping and office buildings that each reach Rp76, 78 billion and Rp70, 51 billion per year. Fabulous! Fantastic figure offered Parulian necessarily true. Let you walk in the''new''urban. Now shop and marched to meet Ringroad shophouse in Jalan Black Crow. Overall it shows the core cities prospective market is no longer to be developed. Thus, soaring property, whether it's shopping centers, apartments, or five-star hotel, a matter of time to be moved to the outskirts of the city of Medan. The developers would have been the most awaited completion of Kuala Namu international airport in Labu Beach, Deli Serdang.
Thus, pengkotaan''Hope''is like waiting for a touch of new investment in the land of quiet. (Valdesz)
Need a New City at least 3000 Acres of Land
The growth of the new city of Medan as replacing the main town in North Sumatra is certainly not just a mere hope. Properties that continue to mushroom is the prospect that way. It's just that many of the regretted why growth has been running for two years, not all the time so that the process should pengkotaan it can be enjoyed now. How, actually,''pattern''pengkotaan this suburb? For that same interview the Chairman of the Council Pos Sumatra Sumatra Tom Wistan REI. Tomi who happened to be in Singapore to meet a number of business relationships there to answer some questions via email.
There are nine provinces in Indonesia which will be developed into a new city, one of North Sumatra. DPP Chairman of REI, said Setyo Maharso, North Sumatra is one of nine provinces agreed REI and the Ministry of Housing to be the development of the new city. In the eyes of North Sumatra's readiness to welcome you how this program?
Actually that has been planned by Kemenpera throughout Indonesia there are 24 New Town development. And that was on target and proposed an early stage is 10 New Town, one of which is North Sumatra. We see that the condition of Sumatra where the number of people are already over 12 million people and most live in Medan and Deli Serdang area that reaches nearly 5 million people. And supported by good economic growth above the national average as well as a corridor area of North Sumatra Sumatra in MP3EI program. Of course later expected economic growth in North Sumatra could be higher again, which ultimately makes the carrying capacity of the city, especially Medan in North Sumatra would be larger and needed an area that could become a new area that is a new town as a container for all aspects of life-based economy. But it was rather difficult to be realized if the availability of land / location could not be determined and specified. Due to the new city of at least 3,000 hectares, 10,000 hectares of pestilence.
In some areas the real estate business began to grow rapidly, whether the chances of developing a satellite city of Medan, Deli Serdang Binjai-up in property development course?
Is there no chance for development to other aspects? Mebidang as the most densely populated areas and economic and social activities are also the largest in this area, certainly the chances of developing this region becomes larger. Certainly not just in the residential sector alone, but also in this area could be developed as an industrial park area, warehousing, ecotourism, education, sports, the area of governance, we can even develop as well as waterfrontcity cybercity which include in them as an integral part and complement each other. So the New Town really can come true and life serving the city itself and based economy.
Is the proliferation of property in the field is still in the stage of control? Lest we'll experience what is termed a kind of mortgage in the U.S.?
REI itself has the concept that the growth of housing and loan repayments stay balanced? Until now view the property development field situation remains under control, and market absorption remains high with property sales prove the lower middle and upper middle was well absorbed, although there are some small projects that do not seem that way but can not be a barometer for a single project could not succeed because of business management, cash flow, marketing tricks, location or troubled land.
We saw, with some indicators of economic growth, especially in North Sumatra as economic growth above the national average, supported by a growing source of income especially in the sectors of both palm and rubber plantations, agriculture, mining.
And the service economy, not only serving the people of North Sumatra Sumatra but also from the people of Aceh, Riau and even Sumatra.
Average per capita income of Indonesian society is above 3,000 U.S. dollars so the board needs also more meningkat.Selain it with a young population several times more than the parents now, this is considered to be an opportunity to develop the property sector in Indonesia including Sumatra itself. if coupled with a controlled inflation below 6% and the BI rate, which tends to go down which is now 6 percent, banking support is also getting better, the national housing needs of course very much, where the nationwide backlog of 13.6 million units. If there are concerns about the mortgage crisis as happened in America, of course we are optimistic it is still far away.
Our current banking conditions have experience in 1997 where the property is also one of the sectors that make bad loans.
There are plans PTPN2 including the Provincial Government of North Sumatra opened a new city, including land acquisition problems in Percut Sei Tuan as a location for a new city. Like what REI see it? How things have progressed so far among the stakeholders (PTPN2, provincial, and REI)?
We certainly welcome the very good presence and Pempropsu PTPN2 plans to open a new city. And of course everything must be in accordance with applicable laws and regulations in the country of Indonesia, the REI is ready to support it.
Moreover, REI's own developers have a network of local, national and even international. PTPN2 itself has been open and inviting prospective investors in the Beauty Contest has been done in December 2011 and January 2012. If this can happen and in accordance with applicable laws and regulations and of course also be in accordance with the Spatial Pempropsu, REI itself ready to be involved and hope that occurs proportional to the external local developers. REI looked at to determine the location of the new city would have to engage a third party as the owner of the land other than local government. Because the land was already there and well-deserved hrs and can be used as the location of new town development. It is now one of the locations that were worthy of the land release process itself PTPN because not too many involving multiple parties.
Sure would be easier especially if there are coordination and approval in accordance with the Spatial Pempropsu.
Sunggal Medan, Tanjung Morawa, and Casuarina today is a suburb of terus''dikotakan'', such as what Mr. Tom see it? Does REI already has a concept that appears new towns''model''as an independent city Lippo in Jakarta which was developed by members of the REI in North Sumatra?
Indeed, the three locations plus the area of Johor and Hervetia currently the fastest growing residential developments in the region. Of course we hope will also be able to grow well in other areas, so that development can be more evenly and not just focused on several areas that will eventually make the traffic is also more dense. With so many areas that could develop would impact both on the local conditions, especially on the economy of surrounding communities. But of course also be accompanied by adequate infrastructure support from local governments. With the condition of North Sumatra which has a population of 12 million and 5 million who inhabit in Medan and Deli Serdang.
Of the new town, new town that can not be built for what was built by the developer in Jakarta and Java. They were supported by better infrastructure.
Lastly, like what you see growth in Mebidang property?
Why we are far behind compared to Surabaya and Makassar? Mebidang itself would be developed along with its own economic growth of North Sumatra and the existence of several mega projects in their own Mebidang like Kuala Namu Airport and Highways Medan-Kuala Namu, and also support projects outside Mebidang incorporated in the planning MP3EI will cultivate their own Mebidang from this moment until nanti.Pertumbuhan Surabaya is much greater because the population is also larger and better infrastructure support as well. But to Makassar, sy did not dare to say that the growth of less than Napier Field.
In the visible is due to Napier there are several projects such as new airports and TransTv project based in Napier so it looks so amazing development. I am sure Medan will be far more advanced and developed more rapidly again when 43 projects inoi MP3EI can go according to plan. (Valdesz)
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